Gerilyn M Alfe
DMD, MBA

Hi, I'm Dr. Gerilyn Alfe! Dental Consultant Chicago

Dental Consultant Chicago

I partner with doctors to help them dream more, learn more, do more and become more!

As a former practicing dentist and practice owner, I am in a unique position to help my clients. I have actually “walked in their shoes” for the 25 years I owned my dental practices. I owned, and led, both large and small practices. I can especially empathize with the specific challenges that female dentists encounter as the leaders of their teams.

In 2005, I started my last practice, Chicago Smile Spa, from scratch. I, therefore, have intimate knowledge of how to build a start-up practice, attract and engage clientele, and motivate team members to take ownership in their practice.

I graduated from Tufts University School of Dental Medicine in 1993, magna cum laude. I have been passionate about Continuing Education since I graduated from dental school.

For more than 20 years, in addition to my private practice, I worked as a speaker, hands-on instructor, and mentor to thousands of dentists for numerous dental companies. My last position was as a mentor with Six Month Smiles. I routinely built relationships with my dentist-students which lasted for many years after the dentists had attended my classes.

After selling my last practice, I completed my MBA through the Jack Welch Management Institute and graduated as a Distinguished Welch Scholar with Honors. Even though I had built and led two successful practices for a quarter century, I knew that there is always more to learn! My MBA experience positioned me to be able to delve deep into a practice’s financials, as well as honed my ability to lead and inspire teams of all sizes.

I understand that the team is the most important asset of any successful dental practice.

During my tenure as Chicago Smile Spa’s solo practitioner and leader, I developed a marketing strategy that facilitated business growth, pursuing a niche market and achieved a 90% conversion rate across social media platforms such as Instagram.

I was able to increase new patient revenue stream by 50% YOY. I accomplished all this while remaining independent from insurance companies and motivating my patients to pay for discretionary services like veneers, Botox, and adult orthodontics.

In my spare time, I enjoy running, Spinning, strength training and yoga, reading, and traveling with my husband. I regularly attend the theater and take advantage of the thousands of restaurants in Chicago.

As a former Bostonian, I am a devoted New England Patriots fan (I’ve even taped games that I had to miss in order to watch them later!). Part of my fascination with the Patriots is studying Coach Belichick’s consistent ability to produce a winning team, year after year.

I was a coaching client for 20+ years as a practicing dentist. I know that working with a coach helped me to achieve all that I had wanted to achieve with my practices and my life. That experience, along with my MBA teachings, enables me to pivot from taking a “30,000 foot view” to “getting into the weeds” when necessary.

And more than many other coaches, I can “speak dentistry” with my clients and 100% understand the clinical challenges they may face. My previous experience as a mentor, lecturer, and KOL has provided a deep knowledge regarding CE courses and the clinical leaders in our field. While this is not really our focus, this is one “value-add” I bring to the table.

Want to know more? Check out my appearance on the Remarkable Dentist Podcast! We talk about my fascinating journey as a dentist, business owner, and now practice coach. 

I discuss my mentors and the difficult decisions along the way – it’s a great talk!

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